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Sitecore is a single integrated Content Management System (CMS) that delivers personalised user experiences based on user preferences. As a leader in its industry, Sitecore collects and analyses user activity to create an “Experience Profile” for each visitor.
With personalisation being at the core of new website trends, Sitecore’s CMS can provide the perfect framework for brands. One of Sitecore’s main features is to intelligently predict user behaviour and in turn, provide a bespoke and personally tailored content experience in real-time.
Sitecore 9 is Sitecore’s most recent upgrade, it’s here you’ll be able to reap the most rewards with all its brand new features, for a full rundown read our post The Business Benefits of Sitecore 9.
Sitecore is a closed source system, meaning its fully commercial application that requires purchasing a licence, however, this also means that there are no hidden costs for extra modules or plug-ins, unlike open source systems like Umbraco that are free to use but require extra payments to unlock other features.
Check out our in-depth post Sitecore vs Umbraco for a full breakdown of benefits.
There are many benefits of Sitecore, it’s more than just a CMS, you can test, optimise, personalise and automate content.
Particularly ideal for medium businesses planning for large growth, Sitecore is a CMS that can grow with you.
With rich data and customer insights, Sitecore can build and manage end-to-end content experiences – delivering the right message, at the right time, to the right person.
Effectively, the software gives customers what they want to see before they even know they want to see it. It helps create the best customer journey experience possible.
Before choosing Sitecore it’s best to ensure that you have a Sitecore expert in your company due to its complex nature and dev-ops that can manage servers and the database.
It’s also advisable to work with a Sitecore solution partner (like Codeminers!), this can take your customer experience to the next level, but it’ll be well worth it. An agency that can provide Sitecore support can be vital to you growing your business, however, Sitecore partners can be hard to come by with only just over 8,000 Sitecore certified developers in the world.
If you’re still having trouble choosing the right CMS for your business, check out our CMS Selection Service and see how we can help you.
Personalised customer data is key with Sitecore.
Every single customer interaction, behaviour, and data point is noted and stored, meaning Sitecores CDP can then provide detailed insights needed to deepen engagement and increase returns.
Sitecore is an industry leader when it comes to Content Personalisation.
With enough data, collected Sitecore can optimise every step of a user’s journey. Scale across numerous channels and with ‘out of the box Sitecore Experience’ technology, do it at speed.
Sitecore features allow you to score and rank visitor interactions to determine the next best actions and track lead behaviour.
It also showcases detailed actions on how they explore your website and engage with content. This goes hand in hand with Sitecore’s Engagement Value Points system, where different interactions via users are given points for engagement, giving you a real-time metric for a customers engagement rate.
Sitecore offers multi-site support for franchises or affiliate networks. It enables content sharing across all of these – delivering a consistent customer experience on every level.
A world-class Content Management System, suitable for e-commerce businesses of all sizes, Sitecore can be scaled to adapt to any business. Features enable it to integrate with other CRM and ERP systems, making it the world’s leading CMS.
Sitecore’s marketing automation allows the user to create automated online campaigns, by setting up automation campaigns and triggers based on customer behaviour.
Based upon the data collected you can automate Sitecore to react to customer actions and deliver the ideal campaign for the customer at the right time, creating the perfect customer journey.
Easily manage all your marketing campaigns in one place, start to finish.
Keep track of all key performance and engagement metrics with Sitecore.
With campaign tracking codes for all internal and external channels.
At Codeminers we’re expert Sitecore developers. We provide professional Sitecore Support & Development services with ongoing support to help you get the most out of your CMS.
As a specialist Sitecore agency, we can help design, build and consult on your new Sitecore project. We’ll help you launch your website, as well as provide ongoing support when you need it most.
With over 15 years of experience with Sitecore websites, we have a long and proven track record of building and delivering complex Sitecore projects.
We’re experts in:
Take a look at some of our past Sitecore projects…
We also help with integrating content and commerce systems into your website so you can focus on getting qualified leads and generating sales. Alongside that, we’ll develop an engaging content experience with you that is sure to keep your audience returning.
Whether you’re completely new to Sitecore or looking to increase your knowledge – we’ll work with you to deliver the right approach. We’ll find the secret to unlocking your digital marketing strategy and give your neglected site a makeover.